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Press Contact: Joslyn Leve . Press Liaison, Green Home, Inc.
Phone: 415-282-6400 . email: press@greenhome.com
Green Home announces co-branded store with Green Restaurants Association
San Francisco, CA..April 22, 2003 -- Greenhome.com, the premier Web resource for environmentally preferable products and services, and Michael Oshman, founder of the Green Restaurant Association, today announced the establishment of Dine Green Store, the Web.s first one-stop-eco-shop for small restaurants and households.
.There are millions of households and tens of thousands of small restaurants, which want a single convenient source to obtain the most environmentally responsible products they can trust,. Oshman said. .I started Dine Green Store as a response to the various small businesses, households, and community groups which are frustrated at the lack of convenient environmental solutions. Dine Green Store found in Green Home a partner with high environmental integrity. We are thrilled to be partnering with such a respected institution as Green Home.. The arrangement calls for Green Home to provide all the backend infrastructure, merchandise and transaction capabilities for the co-branded store. Dine Green Store will, in essence, be an extension of the Green Home brand.
A few years ago, the Internet was teeming with Web sites selling ecological products to consumers: shopeco.com, , greenmarketplace.com, sustainabilitysource.com, go-green.com, liferover.com, wholepeople.com, verde.com, etc. They're all out of business. Except for Green Home.
How has an e-commerce business with a focus on environmentalism managed to survive in such an unforgiving economy? .We have the largest selection, the best prices, higher quality and people really are looking for environmental alternatives,. remarks Lawrence Comras, Green Home.s founder and CEO. He cited the following reasons for Green Home.s continued success, noting that his company.
- put almost all its investors. money into defining green and developing a product approval policy.
- developed a unique business model of sharing the wealth, unprecedented for a dot com.
- set a higher goal than to stay in business: we.re trying to create a market for sustainability.
- survived on volunteer labor because people believed in it so much.
- are getting picked by more and more environmental organizations to be their back-end store.
"There's a coming renaissance in organic living," Mr. Comras added. "Partnering with Dine Green Store is a big honor for us, and demonstrates that we're paving the way."
About Green Home
Green Home has the largest selection of ecological products, and provides information and services for consumers interested in environmentally conscious living. Green Home.s magazine, Greenhomeliving.com, launched on Earth Day 2002, promotes a healthier, more ecologically sound home environment. Headquartered in San Francisco, CA, Green Home was founded in September 1998 and is a privately held company. Visit www.greenhome.com for more information or to speak with representatives from Dine Green Store.
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